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Frequently Asked Questions
What does this measure fund?
This measure protects Redding’s quality of life by investing in police, firefighters, and emergency services. Fully staffed fire stations and stronger public safety mean lower costs for homeowners, including lower insurance rates. Funds will repair and maintain local roads and expand youth sports fields and parks, improving safety, recreation, and property values.
Who will be taxed?
Tourists and travelers use our roads, emergency services, and parks. This small sales tax ensures visitors help pay for the services they use, instead of Redding residents bearing the full burden.
Will tax revenue generated stay in Redding?
Right now, too much of what we pay in taxes goes to Sacramento. This measure guarantees every penny stays here, funding local needs for our families and neighborhoods.
How will the city stay Accountable?
Strong financial oversight: independent citizen oversight committee and mandatory annual audits. Funds are legally dedicated to essential services like public safety and infrastructure — no hidden agendas.
Who supports this measure?
This is a true community effort — supported by local police, firefighters, Redding Rancheria, Sierra Pacific, rodeo leaders, and everyday hardworking citizens. Groups that rarely agree are united because this is about Redding’s future.
Why invest in Redding’s future?
A safer, more affordable, and more prosperous Redding starts now. Signing this petition is about protecting our families and businesses, and building a stronger community for the next generation.
What does this measure fund?
This measure protects Redding’s quality of life by investing in police, firefighters, and emergency services. Fully staffed fire stations and stronger public safety mean lower costs for homeowners, including lower insurance rates. Funds will repair and maintain local roads and expand youth sports fields and parks, improving safety, recreation, and property values.
Will tax revenue generated stay in Redding?
Right now, too much of what we pay in taxes goes to Sacramento. This measure guarantees every penny stays here, funding local needs for our families and neighborhoods.
Why invest in Redding’s future?
A safer, more affordable, and more prosperous Redding starts now. Signing this petition is about protecting our families and businesses, and building a stronger community for the next generation.
Who will be taxed?
Tourists and travelers use our roads, emergency services, and parks. This small sales tax ensures visitors help pay for the services they use, instead of Redding residents bearing the full burden.
How will the city stay Accountable?
Strong financial oversight: independent citizen oversight committee and mandatory annual audits. Funds are legally dedicated to essential services like public safety and infrastructure — no hidden agendas.
Who supports this measure?
This is a true community effort — supported by local police, firefighters, Redding Rancheria, Sierra Pacific, rodeo leaders, and everyday hardworking citizens. Groups that rarely agree are united because this is about Redding’s future.